For years, we've known that Aura frames bring families together by sparking conversations around photos, videos, and shared memories. As part of our commitment to innovation, we’ve been testing new ways to encourage even more of those conversation-sparking moments by allowing customers to add details to pair with their photos. Today, we’re excited to announce that this frequently requested feature is finally here.
Introducing text captions: Aura's new feature that lets you add context and stories to the photos and videos displayed on your Aura frame.
The Story Behind the Photos
Every photo has a story. Whether it's the location where it was taken, the date of a special occasion, or an inside joke that makes everyone smile – these details bring our memories to life.
With text captions, you can now add these stories directly to your photos. When viewing images on your frame or in the app, captions appear alongside the photo, providing context and deeper meaning to the memories being shared.
Our hope is that customers use this in two primary ways:
Storytelling: Adding the narrative behind a special moment ("Dad's surprise 60th birthday where we flew in all his college roommates to celebrate!").
Documenting: Recording essential details like locations and dates ("Grand Canyon hiking trip, Summer 2024").
How It Works
Using text captions is intuitive and simple:
Select the photo you want to caption in the Aura app.
Add your caption in the text box displayed below the selected photo.
View, edit, or delete captions at any time.
Looking Ahead
Our engineering team developed a new "attachments" framework that not only enables text captions today but creates exciting possibilities for the future. This foundation allows us to offer the ability to explore different types of content to “attach” alongside photos and videos down the road.
We're already receiving wonderful feedback about this feature, and we're excited to continue evolving it based on how you use it. This is just the beginning of our journey to make your Aura frame not just a beautiful way to display your photos, but a storytelling platform that brings families closer together.